Job Description: Head of Content Operations (Business Head – Digital Media Network)

Apply here: https://bit.ly/MMDMApp

Detailed Info: https://docs.google.com/document/d/1GrnZ3E1db1KNJKTaVYDqgTzlukn-FIVzs6ch0xC3NpA

Roles and Responsibilities

• Overall Leadership & Strategy
• Lead and manage the entire content operations division across 100+ teams (future scale).
• Develop and execute the growth strategy to hit aggressive revenue milestones (₹25Cr+/month by 24 months).
• Own P&L responsibility for the short-form content business.
• Identify new niches, markets, and monetization opportunities (YouTube, Facebook, Instagram, Affiliates, Sponsorships).
• Team Management & Scale-up
• Oversee the hiring, training, and performance of hundreds of Video Creators, Content Writers, and Managers.
• Build a strong middle management structure to ensure scalability.
• Mentor and guide team leaders on productivity, quality control, and monetization strategies.
• Analytics & Performance Optimization
• Monitor performance metrics across thousands of channels/pages.
• Use data-driven insights to optimize content formats, scheduling, thumbnails, and SEO practices.
• Ensure virality and consistent reach by leveraging platform trends.
• Monetization & Partnerships
• Lead efforts to maximize revenue from YouTube Partner Program, Facebook in-stream ads, affiliate marketing, and sponsorship deals.
• Negotiate brand partnerships and sponsorships across multiple niches.
• Build relationships with affiliate networks, ad agencies, and brand partners.
• Process & Systems
• Set up standard operating procedures (SOPs) for each team.
• Drive automation using AI tools, workflow management, and reporting dashboards.
• Ensure consistency and compliance across all content and monetization activities.
• Vision & Expansion
• Scale the business from a few teams to hundreds of teams while keeping profitability high.
• Explore international growth opportunities beyond India.
• Build the brand into a recognized global short-form content powerhouse.
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Desired Candidate Profile

• 10+ years of experience in digital media, content operations and growth-focused roles.
• Proven track record of scaling digital channels/pages into multi-million follower bases.
• Strong leadership skills with ability to manage large, distributed teams.
• Expert in YouTube SEO, Facebook monetization, Instagram Reels, and digital marketing ecosystems.
• Deep understanding of affiliate marketing, influencer marketing, and sponsorship deal-making.
• Highly analytical, with the ability to use data to make scaling decisions.
• Entrepreneurial mindset — someone who can treat this business as their own.
• Exceptional communication, negotiation, and stakeholder management skills.
• Ability to work under high-growth, high-pressure environments and deliver results.

Perks and Benefits

• Permanent Work from home.
• Pay scale: Competitive salary package (₹40,000-₹80,000 per month) + aggressive performance incentives tied to revenue milestones.
• Profit-sharing / ESOP options for the right candidate.
• Opportunity to build and lead one of the largest digital short-form content empires in India.
• Direct access to founders and decision-making authority.
• Work in a global-facing, high-growth industry with exponential scale-up potential.
• Long-term career growth into COO / CEO role as the business expands internationally.